Management strategic- COURSE FIGHTER |

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Management strategic- COURSE FIGHTER |


i have question of Management Strategic, i want to find Answer of it.


1-_______ is best described as the difference between the value a consumer attaches to a good or service and what he or she paid for it.

A-Consumer equity

B-Consumer lifetime value

C-Consumer surplus

D-Consumer price index

2-Which of the following financial ratios typically indicates a company’s efficiency in extending credit, as well as collecting debts?

A-inventory turnover

B-return on revenue

C-receivables turnover

D-fixed asset turnover

3-Economic contribution is created when the

A-revenue generated by selling a unit of a product is equal to the cost incurred by the firm in producing it.

B-price a customer is willing to pay for a good or service is more than the cost the firm incurs to produce it.

C-price a customer is willing to pay for a good is less than what it costs the firm to manufacture it.

D-value a consumer attaches to a good or service is lesser than what he or she paid for it.

4-When using the balanced scorecard approach to assess a firm’s performance, which of the following is not a key question that managers need to answer?

A-How do customers view us?

B-How do we create value?

C-What intangible assets do we need?

D-How do shareholders view us?

5-If a company has 25 million shares outstanding, and each share is traded at $400, the ______ is $10 billion.

A-total return to shareholders

B-market capitalization

C-customer lifetime value

D-return on revenue

6-Chat Room is an instant messaging mobile application. Initially, users were not charged. However, after a period of six months, the users had to pay for a fee to use the upgraded version of the application with advanced features. Which of the following business models does this best illustrate?





7-The idea that all available information about a firm’s past, current state, and expected future performance is embedded in the market price of the firm’s stock is called the

A-time compression economies.

B-upper-echelons theory.

C-price-demand function.

D-efficient-market hypothesis.

8-Which of the following is a disadvantage of the balanced scorecard approach to measure firm performance?

A-It fails to allow managers and executives to find a balance between financial and strategic goals.

B-It only relies on an internal view of the firm, ignoring the external view.

C-It fails to allow managers to align their different perspectives to create a more focused corporation overall.

D-It provides only limited guidance about which performance metrics to choose.

9-In the financial year 2014, Apple’s return on revenue was 29.30 percent, and Microsoft’s return on revenue was 32 percent. This implies that

A-Microsoft was more efficient than Apple in producing its goods.

B-Apple’s inventory turnover was more than that of Microsoft’s.

C-Microsoft was using its capital more efficiently to generate revenue than Apple.

D-Microsoft’s return on revenue was higher than that of Apple.

10-Which of the following is not a disadvantage of the balanced scorecard approach?

A-It is a tool merely for strategy implementation, not for strategy formulation.

B-It fails to allow managers to prepare the company for future growth.

C-It fails to provide much insight into how metrics that deviate from the set goals can be put back on track.

D-It provides only limited guidance about which metrics to choose to measure competitive advantage.